Comment on Node ant

uxdesign -com — Sun, 06 Jul 2008 14:04:50 -0400

Yes, indeed. I'd go further to say that unless the designer (of any kind) is as immersed in the business as customer as production/technology contexts, then they're not really designing, they're just guessing. The more immersed in each, and the better the feed-back loops are instituted (for direction, frequency, retention, and application), the more successful the design/business will be. http://uxdesign.com

Comment on Node ant

uxdesign -com — Sun, 06 Jul 2008 13:52:31 -0400

My wife just bought a new Toyota. Toyota get's it: service is the product (the final differentiator ). Why is this still the exception?

Comment on Node ant

uxdesign -com — Sun, 06 Jul 2008 13:21:38 -0400

As with all things web: the key is trust and confidence. It took some years for public opinion to tip in favor or e-commerce, so that people comfortably submitted credit card numbers en mass. Same here. The fact that google's public trust quotient is already questionable, among many, from it's smart but creepy feeling ad/email placement, doesn't help their office/content storage offerings (except for more tech. oriented companies). Microsoft doesn't have a heavy online media trust burden because they're just entering the space. Being late to the party may help more than hinder them.