Funny you should ask this... As a regular Whole Foods shopper, for the first time ever I returned several packages of beef two days ago. I've been a Whole Foods evangelist for years and never for a moment questioned food safety. Naive, perhaps, but the WF brand is one I've counted on for a long time without disappointment. With this recent Whole Foods beef recall, I'm not sure what the answer is. But it sure has me thinking. I don't think government inspections can be relied on. 100% store responsibility sounds natural, but not realistic in the long run; food prices would skyrocket. Great question with complex answers!